A passionate life is an act of rebellion. Every great shift begins as a quiet refusal. A refusal to blend in, to follow the script, to do the same for broad approval. I believe your life is meant to be passionate and your work should be a little dangerous, the kind that turns heads, raises eyebrows, and maybe makes one person at the table say, “Wait… can you do that?” (Spoiler: Yes. Yes, you can.)
Because real creativity doesn’t come from playing it safe. It comes from breaking the algorithm, the mold, the expectation. That’s not just design. It's how you're built.
My work lives at the intersection of body wisdom, business brilliance, and unapologetic personal power, all backed up by too many qualification and personal experience (with an obsession for Human Design mixed in).
I’ve rebuilt everything (more than once) and now I help others do the same, without losing their energy, essence, or edge.
There’s a moment I used to hit, again and again:
I’d be circling a decision, in business, with a client, even just planning dinner and I’d feel the answer in my body. But then I’d second-guess. Loop in my head. Get whiplash from other people’s opinions. That doesn’t happen anymore because I know how I work. My emotional wave. My decision-making. What’s mine, and what’s not. If you want to stop outsourcing your instincts and actually make decisions that feel good in your body…
"This was life transforming. Alex's lived experience sets her apart"
– Tali Edut
"I love how Alex just says what many dare not."
– Helen Mac
"Alex applies Human Design like I've never seen."
– CEO and founder
In a world that rewards burnout, rebellion looks like rest. My work exists to support that choice. My boldest ideas have the nerves, the muscle, and the beauty to back them up.
To be frank, I'm not here to help you do more. I'm here to help you do what matters in the way you were built to do it. I've been buried under the shiny kind of success, chasing titles that meant stress, masks and redefinition on repeat.
Now I lead from the body. From strategy. From deep knowing. And I teach other world-changers how to do the same.
When you push back against apathy, to wake people up, to invite them in, to show them what’s possible, you’re not just living. You’re leading a movement.
Make no mistake: this is how your future is built. It's designed. One not-playing-it-safe decision. One proof point that your work isn’t for everyone. It’s for the ones who are ready.
All you need to do is decide.
Are you ready?
My Style, My Method, My People.
Direct but deeply passionate. Honest enough to challenge you. Grounded enough to hold you.
It's where science meets spirit and body meets brains. Business mentorship meets integrative nutrition meets strategy that scales. My people Leaders, creatives, entrepreneurs, changemakers, ready for some serious reinvention.
Download my guide
10 Things..
You'll wish you knew sooner about your Human Design (especially the one about procrastination).
If you’ve ever looked at your Human Design chart and thought, ‘What the actual fk am I supposed to do with this?’ — this is for you.**
Drop your details below and I’ll send you the guide that finally explains why you think the way you do, love the way you love, decide the way you decide, and procrastinate like your life depends on it (spoiler: it does).
I'm known for
Something Here
Oat Lattes
COFFEE ORDER
favorite tv show
Sex+The City
Art Of Possible
why i do what I do
my home state
Yorkshire
Let's Work Together
Your design doesn’t need to be learned. It needs to be lived.
Remembering Her ↗
(1:1 Human Design Activation | 60–90 min)
This isn’t a reading.
This is a remembering.
Activation Series ↗
(4–6 Weeks | Multi-Session Immersion)
You don’t need more information.
You need integration.
Frequency Field ↗
(1–3 months Voxer-Style Support)
Let your Human Design merge in real time. It's not a session.
IT'S A FIELD.
10 Things You'll Wish You knew Sooner About Your Human Design (especially the one about procrastination).